terms-of-service

 

Last Updated: February 2026

Welcome to noodeeloong website https://noodeeloong.co/ (“Site”), organized and managed by Lee Kum Kee (Shanghai) Trading Limited, a company incorporated under the laws of the People’s Republic of China (“we”, “us”, “our”). By accessing in this Site, you agree to be bound by these Terms of Use (these “Terms”), which incorporate noodeeloong Privacy Policy (“Privacy Policy”).

If you do not agree with any part of these Terms, please do not use the Site.

If you are under the legal age of majority in your jurisdiction, you must have a parent or legal guardian review and accept these Terms.

You may only use the Site for your own domestic, private and non-commercial use. You should only use the Site if you are an individual and acting for purposes that are wholly or mainly outside of your employment, trade, business, craft or profession (“Consumer”). By accepting these Terms, you represent to us that you are acting as a Consumer and not for purposes relating to your employment, trade, business, craft or profession.

1. License to Use the Site

1.1 We grant you a personal, limited, revocable, non-exclusive, non-transferable and non-sublicensable license to access and engage with the Site, provided that you comply with these Terms and any additional conditions prescribed by us.

1.2 We reserve the right to restrict the duration or frequency of your use of the Site, or impose additional conditions as necessary. In addition to the terms set forth in these Terms, we may cancel this license and terminate these Terms at any time in accordance with Clause 5 below.

2. Your Responsibilities and Restrictions

When accessing the Site, you must not (and must not permit or otherwise facilitate a third party to):

(i) submit unlawful, infringing, defamatory, or otherwise inappropriate content;

(ii) infringe on the rights, privacy, or reputation of others;

(iii) use the Site for commercial purposes;

(iv) exploit or takeadvantage of bugs, glitches, or malfunctions in the Site;

(v) reverse engineer, decompile, disassemble,or otherwise analyze or extract the source code of the Site;

(vi) access information systems of usor our service provider(s) related to the Site, rewrite or delete Site data, or overload information systems, or engage in any actions that disrupt the smooth operation of the Site;

(vii) engage in fraud, intimidation, or obstruction of business directed atus or any third parties;

(viii) deliberately publicizing or posting false information related to the Site;

(ix) breaching any term of these Terms or disregarding conditions, requests, orders or mandatory measures issued by us; 

(x) violate any applicable law; or

(xi) engage in any other actions that we deem inappropriate.

3. Intellectual Property

All content on the Site is owned or licensed by us or our partners. You may not use, copy, or distribute any materials from the Site except as expressly permitted. No part of the Site, including, without limitation, the text, designs, graphics, photographs and images contained in it, may be copied, reproduced, republished, uploaded, re-posted, modified, transmitted or distributed or otherwise used in any way for any non-personal, public or commercial purpose without our prior written consent.

 4. Enforcement Action

4.1 To the maximum extent permitted by law, we may, at our sole discretion, take measures, including but not limited to restricting the use of all or part of the Site or terminating these Terms (“Enforcement Actions”), against you if it determines that any of the following events have occurred or are likely to occur:

(i) you have breached any term of these Terms or other conditions prescribed by us relating to the Site;

(ii) it is necessary for the operation, maintenance, or protection of the Site;

(iii) you are a minor, an adult ward, a person under curatorship, or a person under advisorship whois not permitted to use the Site or accept these Terms, or you are a minor who has wrongfully accepted these Terms on your own or wrongfully obtained the acceptance of your legal representative, guardian, curator or advisor;

(iv) if we determine that your actions fall under, or are likely to fall under, any of this Clause 4.1, it may require you to stop such actions, or correct any defects or harm caused by those You must comply with these requirements within the time frame specified by us.

4.2 We assume no liability for any loss or damage incurred by you as a result of Enforcement Actions.

4.3 Even if we take Enforcement Actions, you shall not be exempted from any of your obligations under these Terms, including liability for damages, to us and any applicable third parties.

4.4 We can continue to use the information you have provided, in accordance with the Privacy Policy, even if you are subject to Enforcement Actions.

5. Change or Discontinuance of the Site

5.1 Modification, Suspension, or Termination.

We reserve the right, at our sole discretion and to the maximum extent permitted by law, to modify, add to, or discontinue all or any part of the Site without prior notice, and to terminate these Terms with any and all visitors. Notification of such termination will be provided through the Site or by other means deemed appropriate by us.

5.2 Circumstances for Suspension.

We may temporarily suspend all or part of the Site, if any of the following circumstances occur:

(i) the Site server becomes overloaded or technical errors arise due to excessive visitors’ access or other causes;

(ii) we conduct regular or emergency maintenance related to the operation of the Site. For regular maintenance, prior notice will be provided within the Site;

(iii) events such as fire, power outages, war, strikes, actsof government, natural disasters, acts of God, or any other causes make it impracticable for us to operate the Site;

(iv) operation of the Site becomes impossible due to applicable laws and regulations;

(v) we determine it necessary for any other reason.

5.3 Effect of Termination.

Upon termination of these Termsand without providing any notice,

(i) you will no longer be able to access or use the Site or other information related to the Site, except where otherwise prescribed by us;

(ii) we may, at our discretion, delete all content within the Site related to you.

5.4 Even after termination of these Terms, you remain liable for any obligations under these Terms toward usor any applicable third parties, including, without limitation, liability for damages.

5.5 Not withstanding the termination of these Terms, we may continue to utilize information you have provided, subject to the Privacy Policy.

6. Disclaimer

6.1 The Siteis provided “as is” and “as available” without any To the greatest extent permitted by law, we make no guarantees, warranties or representations, whether express or implied, that (i) the Site is free from errors, bugs, flaws, or security defects; (ii) it does not infringe any third party’s intellectual property rights; (iii) it meets your expected characteristics or commercial value; or (iv) it complies with any applicable laws, regulations, or rules.

6.2 We do not guarantee that the Site will be compatible with all devices or Internet network. There are inherent risks in using an Internet-based service, including but not limited to, the risk of hardware, software and Internet connection failures, malicious software attacks and data loss. We do not guarantee that such malfunctions or risks will be resolved through any action taken by us.

6.3 The Site may include links to third-party websites or resources. These links are provided solely for your convenience and we are not responsible for the content, products or services or other materials available on or through those websites or resources, nor for any links displayed on such websites. You acknowledge and agree that you bear sole responsibility for, and assume all risks arising from, your use of any third-party websites or resources.

7. Liability

7.1 Nothing in these Terms excludes or limits our liability for:

(a) death or personal injury caused by our negligence;

(b) fraud or fraudulent misrepresentation; and

(c) any matter in respect of which it would be unlawful for us to exclude or restrict our liability.

7.2 We assume no responsibility for the content of websites linked to from the Site (including links to our commercial sponsors and partners). Such links should not be interpreted as endorsement by us of those linked websites. We will not be liable for any loss or damage that may arise from your use of them.

7.3 Subject to paragraph 7.1 if we failto comply with these Terms, it will be responsible for loss or damage participants suffer that is a foreseeable result of our breach of these Terms. We are not responsible for any loss or damage that is not foreseeable.

7.4 We shall not be liable for: (i) any failure to comply with these Terms as a consequence of events beyond its reasonable control including without limitation, any failure of communication networks as a consequence of any circumstances beyond our reasonable control; and/or (ii) any loss of profits, loss of revenue or other economic loss or any indirect or consequential loss.

7.5 Except as otherwise required by applicable law, we acceptno responsibility or liability for any entry or claim which for technical or other reasons is unsuccessful, incomplete, lost, late, damaged, corrupted or misdirected.

7.6 Nothing in these Terms affects your statutory rights. Advice about your statutory rights is available from your local Citizens’Advice Bureau or Trading Standards Office (or other similar consumer law bodies or organisations available in your jurisdiction).

7.7 You agree not to use the Site, or any content on the Site, for any commercial or business purposes and we have no liability to you for any loss of profit, loss of business, business interruption, or loss of business opportunity.

7.8 Our total liability to you for any loss or damage arising out of or in connection with these Terms, whether in contract (including under any indemnity), tort (including negligence) or otherwise shall be limited to £10.

8. Governing Law and Jurisdiction

8.1 These Terms shall begoverned by the laws of Hong Kong. Any disputes shall be subject to the exclusive jurisdiction of the courts of Hong Kong.

8.2 If you are a Consumer resident in the UK or the EU: You will benefit from any mandatory provisions of English law and can bring legal proceedings in respect of the Campaign and these Terms in the English courts. Participants living in Scotland will also benefit from any mandatory provisions of Scottish law and can bring legal proceedings in respect of the Campaign and these Terms in either the Scottish or the English courts. Participants living in the European Union will also benefit from any mandatory provisions of European law and can bring legal proceedings in respect of the Campaign and these Terms in either the relevant competent court in your country of residence or the English courts.

8.3 If you are a Consumer resident in the United States: You will benefit from any mandatory provisions of California law. You may bring legal proceedings in respect of the Campaign and these Terms in the courts of California.

9. Miscellaneous

9.1 Prohibition of Assignment of Rights.

Except where specified in these Terms, you shall not assign, transfer, lend, or otherwise dispose of your rights and obligations under these Terms without prior consent from us, not to be unreasonably withheld.

9.2 Severability.

If any provision of these Terms is found to be void or unenforceable for any reason, this shall not affect the validity or enforceability of the remaining provisions of these Terms. In such cases, the void or unenforceable provision shall be interpreted as narrowly as necesasry to render it valid and enforceable.

9.3 Changes.

We reserve the right to modify these Terms at any time. After changes to these Terms are made, we will post the latest version of these Terms within the Site. The updated terms of usewill become effective immediately upon posting. Your continued access to and engagement with the Site after such changes constitutes your acceptance of the updated terms of use. You are responsible for reviewing the latest version of these Terms whenever you access the Site.

9.4 Notification.

(i) If we have notifications, approvals, or other communication to provide to the visitors or participants regarding the Site, such messages will be posted within the Site, sent to you through the email address provided by you, or delivered by another method deemed appropriate by us. Messages from us shall be considered received by you upon their posting or transmission. We assume no liability for any loss or damage resulting from non-delivery or delayed delivery of such message, regardless of the reason.

(ii) If you wish to send notifications, approvals, or other communication to usregarding the Site, you must do so by email at hello@noodeeloong.co (please include “noodeeloong” in the email subject line). We assume no liability for any loss or damage resulting from the non-delivery or delayed delivery of such message, regardless of the reason.

9.5 Survival.

The provisions of Clauses 3, 4.2 to 4.4, 5.3 to 5.5, 6 to 9 of these Terms, and the Privacy Policy shall remain in effect even after the termination of of these Terms.

10. Feedbackand Questions

We welcome feedback, comments and suggestions for improvements, and any questions regarding the Site (“Feedback”). You can submit the Feedback by sending an email to us hello@noodeeloong.co (please include “noodeeloong” in the email subject line). By submitting Feedback, you grant to us a non-exclusive, transferable, worldwide, perpetual, irrevocable, fully-paid, royalty-free license, with the right to sublicense, under any and all intellectual property rights that you own or control, to use, copy, modify, create derivative works of, and otherwise exploit the Feedback for any purpose.